Ana Madeira
Resume

My Resume

I’m an Art Director/Designer with over 12 years of experience in Digital & Integrated Advertising, originally from Brazil, based in Toronto (Canada).

My career is driven by customer success; I believe that the close connection between client and creative establishes trust and a high degree of knowledge about the brand to be announced.

— Ana —
Resume
Experience
2019 - Present
Marketing Graphic Designer - Telna Inc.
• Design marketing projects, print collateral (brochures, flyers, pamphlets, handouts, posters), web interface (social media graphics, websites, social media and search ads, email marketing), brand stationary assets (business cards, letterheads, etc)
• Created and designed presentation decks (PPT) and documents for the company business pitches following the brand guideline
• Design and content B2B and B2C websites/landing pages on WordPress, Hubspot or other tools related to the project, integrations with platforms, third-party plugins, and apps
• Coordinate the agency tasks related to website maintenance and optimization
• Collaborate with digital media strategy including design, execution, and monitoring of social ads
• Monitor and maintain Google Analytics for all company websites
• Update job knowledge by participating in educational opportunities, reading publications, and self-training

2018 - 2019
Freelance Designer
I had the opportunity to design some projects in Toronto/ON for local-based businesses, including branding, promotional assets, presentations decks, UI/UX APP Design, and others.
2012 - 2018
Art Director / Designer / Co-Founder & Partner - Inova House
Led art direction and conceptual design projects, print collateral, web & mobile interface, prioritizing projects to meet tight deadlines. Created and designed presentation decks for clients' new business pitches. Present work to clients in addition to collaborating with day-to-day client needs.
• Conceptualize and brainstormed design solutions with fellow employees and art directors;
• Created advertising material layouts;
• Developed website layouts, booklet, brochure, business card, infographic and design, and more;
• Participated in collaborative meetings and continuous conference calls throughout the design process in order to inform and maintain communications with the client.
• Relationship with customers and suppliers and also prospecting new customers. Search and hire new employees and suppliers. Supervision of a team with 7 employees, consisting of hired professionals, trainees, and freelancers. Manage a strategic plan for the company.
2010 - 2012
Socia Media Manager
Monitoring brand reputation on the web, Online Relationship with consumers of brands, Crisis management in social networks, Creation of editorial content for social media, Creation of visual identity for social media, Development of HTML email marketing using SpamAssassin techniques, Development of blogs and CMS websites (WordPress) using templates and customizing them, Relationship with customers and suppliers in the area, Supervision of department trainees (3 people), Business Trips.
Education
2018 - 2019
School of Communications, Media, Arts and Design - Centennial College
Post Grad in Advertising - Creative & Digital Strategy
GPA 4 - With Honours
2017- 2018
School of Business - Centennial College
Diploma in Business Foundations
2004 - 2007
School of Communications, Media, Arts and Design - Universidade de Ribeirão Preto
Bachelor's Degree in Social Communication, Major in Advertising
Design Skills
  • Web Design
    70%
  • Photoshop
    90%
  • Graphic Design
    95%
Languages Skills
  • English
    90%
  • Portuguese
    100%
  • Spanish
    60%
Coding Skills
  • WordPress
    90%
    90%
  • PHP / MYSQL
    35%
    35%
  • HTML / CSS
    60%
    60%
Knowledge
  • Website hosting
  • Create logo design
  • Design for print
  • Modern and mobile-ready
  • Advertising services include
  • Graphics and animations
  • Search engine marketing